Overfishing Awareness

This project focuses on the environmental issue of overfishing and explores how social media can be used to raise awareness. I designed a set of three interconnected Instagram posts that can stand alone individually, while also forming a cohesive message when viewed together.

The imagery shows a progression of the ocean environment, starting with a healthy ecosystem where fish are still present, then gradually shifting into a more depleted state, and ending with an extinct population shown through skeletal remains. This visual change was meant to show the impact of overfishing over time and create a sense of urgency. Each post includes a short sentence and call to action to highlight the main issue and encourage awareness and engagement.

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PETA Rebrand

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Aurora Dreams