Soul Care
Soul Care is a mobile app designed to make therapy more accessible and approachable. It allows users to connect with licensed therapists, explore support from a like-minded community, and manage their mental wellness through features such as appointment scheduling, mood tracking, and goal setting. The experience is designed to feel calm and supportive, using a warm, neutral color palette and a guiding mascot to create a sense of comfort and encouragement throughout the user journey.
Soul Care Phone App Demo
User
User Journey
Brand Identity
Logo
Color Palette
Mascot
The brand identity was designed to feel calm, safe, and approachable. The logo uses a handwritten-style typeface to create a more personal and welcoming tone, helping users feel at ease when engaging with the app.
A soft, soul-inspired mascot was introduced to guide users through the experience and provide moments of encouragement, reinforcing a sense of support throughout their journey.
The color palette combines warm and cool tones to create a balanced, calming atmosphere, contributing to a space that feels both comforting and emotionally safe.
Low Fidelity Wire-frames
High Fidelity Wire-frames
I developed a couple of wire-frame layouts to explore the most effective way to present therapy services and community support in a clear and approachable way. Given the sensitive nature of the app, the layouts prioritize simplicity and emotional ease, allowing users to navigate without feeling overwhelmed.
The structure focuses on guiding users toward key actions, such as finding a therapist or connecting with the community, while maintaining a calm and supportive flow. Additional features are introduced progressively to ensure users can explore the app at their own pace.